1. Upload a photo
As they say, a picture tells a thousand words, so update your page with new photos to keep your page looking fresh. Uploading lots of photos is one of the easiest and most effective ways of personalising your page.
2. Set a target
Setting a target is not only a great way of motivating yourself, but it’s great also encouraging for your supporters. Letting them know that they are getting you ever closer to your goal may just encourage them to give that little bit more.
3. Show donors what their support will do
People love to know the impact of their giving, so if you can, tell them exactly how their donation will help. What could a £10 donation provide? What would a £50 donation mean to the charity?
4. Tell your story
We think an engaging story can make all the difference. If you’re challenging yourself with an event, let people know how much effort you’re putting in. If you’re celebrating something or someone, tell your supporters why. If they are visiting your page, they must be interested in what you’re doing, so make sure you tell them all about it.
5. Email your contacts in groups
It’s a great idea to email your family and closest friends first. As your most ardent supporters, they are most likely to support you and get the ball rolling.
6. Tweet your page
A website like Twitter is an absolute gem for fundraising, helping you reach out to a huge community. Tweet your followers with your URL and ask them to share it to their followers. The more people that retweet, the more people that will see your page.
7. Put your page link in your email signatures
Adding you web address to your email signature is a quick and easy win in terms of getting your page out there. You can just add a hyperlink. It only takes doing it once and then every email that you send out will be raising more awareness of your fundraising and attracting more donations.
8. Thank your donors
You can update the story on your page, send emails out to your donors or update your social media pages. Let people know how your fundraising went, just what their support has meant to you and what a difference it will make to your charity.
9. Send a follow up email
Be persistent. It takes more than one round of emails to reach your target. You know what it’s like – people mean to donate, but sometimes they don’t quite get round to it and they may forgot to do it later. Or perhaps when you first emailed them, maybe it wasn’t a great time, but now you’re catching them just after a pay day. Also, remember to thank the people who have already supported you so far and ask if they wouldn’t mind passing on your page to their contacts.
10. Contact your local press
A bit of exposure such as a few lines in the local paper or an appeal on your local radio station can really help. If they publicise your page address, it will be really easy for readers and listeners to support you.